Selena Gomez Celebrates Launch Of Rare Beauty Makeup Collection As She Poses With Cute Pup Daisy

Selena Gomez’s Rare Beauty Makeup Collection has finally made it to store shelves. Upon launching her new beauty brand Selena commented, “This is makeup made to feel good in, without hiding what makes you unique—because Rare Beauty is not about being someone else, but being who you are,” Selena captioned a photo of her and her dog.
One percent of the sales of Rare Beauty will be donated to Gomez’s Rare Impact Fund which has committed to providing mental health services accessible to underserved communities.
Rare Beauty consists of a refillable ‘Blot and Glow Touch-Up Kit’, that promises to cut the shine but not the glow. 48 lightweight foundations, a “Perfect Smoke Liquid Matte Eyeliner,” and other standards.
Rare Beauty is available at Sephora stores in the United States and Canada.